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Race Across Pennsylvania with Chocolate Milk
PHILADELPHIA — Chocolate milk will race across the Commonwealth from June 24 to 29 in conjunction with the Tour of Pennsylvania, a six-day, 450-mile bicycle race from Philadelphia to Pittsburgh. Mid-Atlantic Dairy Association and Pennsylvania Dairy Promotion Program will tout the post-exercise recovery benefits of chocolate milk during Highmark Healthy High 5 Finish Line Festivals along the race route.
“Drinking chocolate milk after your workout provides the optimal carbohydrate to protein ratio that your body needs to help recharge tired muscles,” said Althea Zanecosky, a registered dietitian and sports nutritionist for Mid-Atlantic Dairy Association.
Emerging research supports that chocolate milk is an ideal post-workout beverage because every serving contains the nutrition needed to promote effective recovery after exercise. These nutrients include carbohydrates to refuel muscles; protein to reduce muscle breakdown and stimulate growth; and fluid and electrolytes to replenish what is lost in sweat and to rehydrate the body.
While race spectators await the conclusion of the race at each stage, Mid-Atlantic Dairy Association and Pennsylvania Dairy Promotion Program will sample chocolate milk, distribute chocolate milk-flavored lip balm, and give away “Recharge with Chocolate Milk” helmet decals. Attendees can discover chocolate milk’s health benefits, both after exercising and as part of a healthy eating plan, and can register to win a new performance bicycle.
Schneider’s Dairy of Pittsburgh and Schneider’s Valley Farms Dairy of Williamsport are donating single-serve plastic bottles of chocolate milk that will be served at the festivals. In addition, Schneider’s has joined Mid-Atlantic Dairy Association and participating CVS stores in a retail promotion that will run throughout June. CVS customers who purchase a gallon of Schneider’s white milk and a half-gallon of Schneider’s chocolate milk may enter to win a free, one-year YMCA family membership.
Race to one of the Highmark Healthy High 5 Finish Line Festivals to experience chocolate milk in action:
June 24 – 6 p.m. to 8 p.m., Benjamin Franklin Parkway at Eakins Oval, Philadelphia June 25 – noon to 4 p.m., High and West Streets, Carlisle June 26 – 12:30 p.m. to 4 p.m., Penn and Juliana Streets, Bedford June 27 – Ligonier and Alexandria Streets, Latrobe June 28 – Hot Metal and Sydney Streets, Pittsburgh June 29 – Stanwix Street and Blvd. of the Allies, Pittsburgh
For more information about the race, visit www.tourofpa.com.
Mid-Atlantic Dairy Association and Pennsylvania Dairy Promotion Program are the local planning and management organizations funded by dairy farmer checkoff dollars. They work closely with Dairy Management Inc. ™ and are responsible for increasing demand for U.S.-produced dairy products on behalf of Pennsylvania’s dairy farmers. For more information, visit www.dairyspot.com .
German Team to Compete for $150,000 in Tour of Pennsylvania
LANXESS to Host Team Stadler in Race With Largest-Ever Prize for Young Riders
PITTSBURGH, June 2, 2008 – German’s Team Stadler cycling team will compete in a six-day stage race in the United States, offering a prize of $150,000, the world’s largest-ever purse for cyclists under age 25.
LANXESS will host the German team as it competes in the American Eagle Outfitters® Tour of Pennsylvania™, presented by Highmark Healthy High 5®. The Tour of Pennsylvania is a six-day stage race covering approximately 420 miles of Pennsylvania’s rolling hills and city streets from June 24 – June 29, 2008. The International Cycling Union has sanctioned the race.
The race will feature world-class cyclists under 25 years old who are expected to participate in the 2008 Beijing Summer Olympic Games. Eighteen teams of six riders each from Argentina, Australia, Belgium, Canada, Netherlands, South Africa, Sweden and the United States will compete.
The Tour of Pennsylvania is a signature event of Pittsburgh 250, the yearlong celebration of the 250th anniversary of the naming of Pittsburgh.
In addition to the race, Highmark Healthy High 5® Finish Line Festivals are planned in five of the six stage stops. The festivals, which are free and open to the community, are designed to provide fun and engaging activities for kids that promote health and wellness.
“LANXESS is proud to sponsor the German team,” said Randy Dearth, president and CEO of LANXESS Corporation. “Our company has a great German heritage and it is very exciting to see this talent competing in the Tour of Pennsylvania. With the finish line in Pittsburgh, it is also a wonderful opportunity to show the world why Pittsburgh is a global leader in the arts, sciences and athletics.”
“Pittsburgh 250 is the perfect backdrop for the Tour of Pennsylvania,” said Jim Rohr, chairman and chief executive officer of the PNC Financial Services Group and chairman of the Pittsburgh 250 commission. “The race provides a unique occasion to celebrate the 250th anniversary of
Bedford, Ligonier and Pittsburgh, all communities through which the race will run and all of which were founded in a single year during the Forbes Campaign of the French and Indian War of 1758.”
Canadian Team to Compete for $150,000 in Tour of Pennsylvania
Kennametal to Host Team RACE Pro in Race With Largest-Ever Prize for Young Riders
PITTSBURGH, June 5, 2008 – Canada’s Team RACE Pro will compete in a six-day stage race in the United States, offering a prize of $150,000, the world’s largest-ever purse for cyclists under age 25.
Kennametal will host the Canadian team as it competes in the American Eagle Outfitters® Tour of Pennsylvania, presented by Highmark Healthy High 5®. The Tour of Pennsylvania is a six-day stage race covering approximately 420 miles of Pennsylvania’s rolling hills and city streets from June 24 – June 29, 2008. The International Cycling Union has sanctioned the race.
The race will feature world-class cyclists under 25 years old who are expected to participate in the 2008 Beijing Summer Olympic Games. Eighteen teams of six riders each from Argentina, Australia, Belgium, Canada, Netherlands, South Africa, Sweden and the United States will compete.
The Tour of Pennsylvania is a signature event of Pittsburgh 250, the yearlong celebration of the 250th anniversary of the naming of Pittsburgh.
In addition to the race, Highmark Healthy High 5® Finish Line Festivals are planned in five of the six stage stops. The festivals, which are free and open to the community, are designed to provide fun and engaging activities for kids that promote health and wellness.
“Kennametal is proud to sponsor the Canadian team,” said Kennametal Chairman, President and CEO Carlos M. Cardoso. “With some of the world’s best young talent competing, the Tour of Pennsylvania is going to be an exciting race. Two of the race stages are in Kennametal communities--Bedford and Latrobe--we are really looking forward to celebrating this event with our employees and their families. This is also a wonderful opportunity for southwestern Pennsylvania to show the world why it is a global leader in arts, science and quality of life.”
“Pittsburgh 250 is the perfect backdrop for the Tour of Pennsylvania,” said Jim Rohr, chairman and chief executive officer of the PNC Financial Services Group and chairman of the Pittsburgh 250 commission. “The race provides a unique occasion to celebrate the 250th anniversary of
Bedford, Ligonier and Pittsburgh, all communities through which the race will run and all of which were founded in a single year during the Forbes Campaign of the French and Indian War of 1758.”
Argentina Team to Compete for $150,000 in Tour of Pennsylvania
Pittsburgh Hispanic Chamber to Host Esco-Telefonicos Argentina in Race With Largest-Ever Prize for Young Riders
PITTSBURGH, June 11, 2008 – Argentina’s Esco-Telefonicos cycling team will compete in a six-day stage race in the United States, offering a prize of $150,000, the world’s largest-ever purse for cyclists under age 25.
The Pittsburgh Metropolitan Area Hispanic Chamber of Commerce (PMAHCC) will host the Argentine team as it competes in the American Eagle Outfitters® Tour of Pennsylvania™, presented by Highmark Healthy High 5®. The Tour of Pennsylvania is a six-day stage race covering approximately 420 miles of Pennsylvania’s rolling hills and city streets from June 24 – June 29, 2008. The International Cycling Union has sanctioned the race.
The race will feature world-class cyclists under 25 years old who are expected to participate in the 2008 Beijing Summer Olympic Games. Eighteen teams of six riders each from Argentina, Australia, Belgium, Canada, Netherlands, South Africa, Sweden and the United States will compete.
The Tour of Pennsylvania is a signature event of Pittsburgh 250, the yearlong celebration of the 250th anniversary of the naming of Pittsburgh. In addition to the race, Highmark Healthy High 5® Finish Line Festivals are planned in five of the six stage stops. The festivals, which are free and open to the community, are designed to provide fun and engaging activities for kids that promote health and wellness.
“The PMAHCC is proud to sponsor the Argentinean team,” said Victor H. Diaz, CEO. “Our chamber, with the help of National City Bank, is proud to be involved in this effort as it will showcase the region to the International Hispanic community and thus help in our effort to lure investment and businesses from those areas to the region. With the finish line in Pittsburgh, it is also a wonderful opportunity to show the world why Pittsburgh is a global leader in the arts, sciences and athletics.”
“Pittsburgh 250 is the perfect backdrop for the Tour of Pennsylvania,” said Jim Rohr, chairman and chief executive officer of the PNC Financial Services Group and chairman of the Pittsburgh 250 commission. “The race provides a unique occasion to celebrate the 250th anniversary of
Bedford, Ligonier and Pittsburgh, all communities through which the race will run and all of which were founded in a single year during the Forbes Campaign of the French and Indian War of 1758.”
California Giant Berry Farms Teams up with
Giant Foods and Sesame Street to Promote Healthy Eating and Exercise
Spectators that stop by the Giant Foods booth at the 2008 American Eagle Outfitters Tour of Pennsylvania on June 25, 2008 will see the walk-around Cookie Monster and have an opportunity to enter a raffle offering prizes that promote healthy lifestyles to children. California Giant, a partner in Sesame Street’s Healthy Habits for Life program, has teamed up with Giant Foods of Carlisle, PA, and at their booth, they will be encouraging children to make healthy choices through activities, hand-outs and an appearance by walk-around Cookie Monster. California Giant Berry Farms will also be supporting health and fitness messaging by distributing fresh strawberries carrying the Sesame Street Healthy Habits for Life messaging.
Giant Foods’ booth at the fitness festival in Carlisle, PA, supports Highmark Healthy 5, an organization focused on promoting lifelong healthy behavior in children and adolescents. Presented by Highmark Healthy High 5, the 2008 American Eagle Outfitters Tour of Pennsylvania is a six-day, 450 mile stage race across Pennsylvania from Philadelphia to Pittsburgh. The race is a signature sporting event for Pittsburgh 250, a commission established to celebrate Pittsburgh’s 250th anniversary in 2008, and is the world's richest cycling race for elite international cyclists under age 25. California Giant Berry Farms is one of only 20 teams invited internationally to compete in this world class event.
“Cycling is a great way to communicate to consumers of every age how to be healthy and fit every day. Riding a bike is a learned activity from an early age and something we can all do as part of maintaining a healthy lifestyle. Whether we choose to compete in a race or take a leisurely ride through the park or along the beach, we can all participate in cycling,” says Cindy Jewell, Director of Marketing for California Giant Berry Farms. “We are also very proud to support our customer, Giant Foods, at this festival as one of the stages ends right here in their own backyard” adds Jewell.
Spectators attending the Tour will also have the opportunity to see California Giant Berry Farms cycling team compete in the six-day, 450 mile stage race across Pennsylvania from Philadelphia to Pittsburgh, Jun 24-29, 2008. The race is a signature sporting event for Pittsburgh 250, a commission established to celebrate Pittsburgh’s 250th anniversary in 2008, and is the world's richest cycling race for elite international cyclists under age 25. California Giant cycling is one of only twenty teams of six riders under age 25 selected by race organizers to participate this year. Specifically, Max Jenkins the 2007 Under 23 National Champion will be
racing for California Giant Berry Farms in the tour. "As the U23 National Road champion, I am excited to represent my team at one of the premiere stage races for developing riders. I have had many good experiences racing in Pennsylvania and I think this tour will showcase much of this area's beauty and charm"
"We applaud our partner California Giant and the local organizations behind this race for encouraging good eating habits and exercise for young children and their families" said Maura Regan, Vice President and General Manager of Global Licensing for Sesame Workshop, the nonprofit organization behind Sesame Street. "Anything that we can do to raise awareness about important health issues, we are proud to stand, or in this instance, cycle behind!"
Sesame Street has provided some key educational materials for young children visiting the Giant Foods/California Giant booth at the festival. In addition to meeting walk-around Cookie Monster, visitors can also enter a raffle with prizing that includes two Sesame Street bikes (courtesy of Kent), two sets of Sesame Street cycling accessories (courtesy of Bell Sports ) and 30 Healthy Eating with Cookie Monster giant coloring books. All spectators visiting the booth will receive fact sheets on how to incorporate healthy habits into their daily life, as well as strawberry recipes.
For more information on the event and California Giant Cycling Team log onto www.tourofpa.com or www.calgiantcycling.com. The festival sponsored by Highmark Healthy High 5 is on June 25, 2008 from 1-6PM, Dickinson College Campus, Carlisle, PA. for festival details visit www.highmarkhealthyhigh5.org
PHOTOGRAPHY OPPORTUNITIES
AS SUGGESTED BY THE PA LIGHTNING TEAM
RECON TRIP
TIME TRIAL AND Memorial Hall Crit
Tuesday, June 24, 2008
Stages 1A and 1B
Philadelphia
1A: Individual Time Trial
Start Location: North Concourse Drive at Memorial Hall in Fairmount Park
First Rider off: 10AM. Opening Ceremonies: 9:30 AM
Miles: 2.18 Kilometers: 3.51
Last Rider Finishes: Noon. Awards Ceremony to follow
1B: Criterium
Start/Finish Line: North Concourse Drive at Memorial Hall in Fairmount Park
Official Start Time: 6:30 PM, Opening Ceremonies: 6:00
Miles: 30 Kilometers: 50 (20 laps)
Approximate Finish Time: 8:00 PM, Awards Ceremony to follow
Photo ops:
- Start/finish line, each of the turns.
- First turn, facing the riders as they make the turn, provides a beautiful backdrop of the monument arches.
- The entire course can be seen from the start/finish line. The course is 1.2 miles around and an easy walk. There are many beauty shots to be captured as well as race action from any point of the short course.
Stage 2
Wednesday, June 25
Downingtown to Carlisle
Route Details:
Start: Downingtown, Green Street and E. Lancaster Pike (Rte 30)
Finish: Carlisle, Route 641 South and West Street
Official Start Time: 10AM Opening Ceremonies: 9:30 AM
Miles: 91 Kilometers: 146.45
Estimated Finish Time: 1:15 – 2:00 PM Followed by Awards Ceremony
- Mostly rolling terrain.
- Begins through small town atmosphere of quaint row houses
- Once the road gets to the first climb it becomes very nice. The road is wooded and there are a lots of trail heads that would make for great vantage points.
- Right before the first sprint in Ephratra there are a couple of rollers that provide depth of field.
- visitPA.com King of Mountain sprint at the top of Spring Hill
- Further down right before the route goes through Hershey the road is lined with groomed lawns and evenly spaced trees. Check out the high point there at the intersection of 322 and Homestead Lane that could make for a good shot.
- Right before and through Harrisburg there are a series of good stretches. Before the city, Nyse road is wooded and rolling. The descent into the city on Market Street and downtown Harrisburg are both pretty cool. An awesome shot will be of the riders crossing the bridge as they leave Harrisburg with the city in the background.
- Final sprint to the finish line in Carlisle in front of Dickinson College… making a great backdrop for the final sprint.
Stage 3
Thursday, June 26
Camp Hill to Bedford
Route Details:
Start: Highmark Headquarters, 1800 Center Street, Camp Hill, PA
Finish: Bedford, Penn and South Juliana Street
Official Start Time: 10:00AM Opening Ceremonies: 9:00 AM
Miles: 104.2 Kilometers: 167.69
Estimated Finish Time: 2:15 – 3:00 PM Followed by Awards Ceremony
- Beauty shot of riders at start line presenting sponsor Highmark’s campus.
- Catch the sprints in Carlisle
- Sprint at Chambersburg
- On route 30 the approach to the first climb looks awesome.
- Two mountain passes: Both climbs and both descents will make for plenty of photos.
- VisitPA .com at mile 82, Sidling Hill – 3 mile climb with elevation of 2500 feet.
- After that the climb, shots of riders descending at speeds of 50 mph to finish in Bedford which has a nice main stretch.
Stage 4
Friday, June 27
Bedford to Latrobe
Route Details:
Start: Bedford, Penn and South Juliana Street
Finish: Latrobe, Ligonier and Alexandria Street
Official Start Time: 11:00 AM Opening Ceremonies: 10:30 AM
Miles: 59.5 Kilometers: 95.76
Estimated Finish Time: 1:00 – 2:00 PM Followed by Awards Ceremony
- Anywhere along the 5.5 mile climb to Bald Knob Summit, the first visitPA.com KOM for the day. Bald Knob Summit has grades of 10% to15 % and will surely decide the day’s top climbers, as they make their way up and over the Allegheny Mountains.
- Route along the river
- Sprint finish in downtown Latrobe
Stage 5
Saturday, June 28
Ligonier to Pittsburgh
Route Details:
Start: Ligonier, Market Street just off Route 30
Finish: Pittsburgh Southside, Sidney Street right before Hot Metal Street
Official Start Time: Noon Opening Ceremonies: 11:30 AM
Miles: 91 Kilometers: 146
Estimated Finish Time: 2:55 – 3:30 PM Followed by Awards Ceremony at American Eagle Outfitters HQ on Sidney Street right before Hot Metal Street
- Numerous picturesque spots along the 83 mile rolling course
- Mile 21 – visitPA.com KOM
- Mile 38 – last intermediate sprint outside of Latrobe
- Any spot after crossing the hot metal bridge would be cool.
- The bridge itself is a truss bridge. From the east side of the bridge you have a good view of the skyline. Also the American Eagle headquarters is at the end of the bridge and they have a huge eagle on the side of the building, providing the perfect backdrop to the riders entering Pittsburgh.
- When the race comes down Fifth Ave, it goes through the University of Pittsburgh and passes some historic buildings
Stage 6
Downtown Pittsburgh Criterium
Start/Finish Line: Blvd of the Allies and Stanwix Street
Official Start Time: 5 PM, Opening Ceremonies: 4:00 PM
Miles: 50 Kilometers: 80.5 (33 laps on a 1.5 mile/2.4km circuit)
Approximate Finish Time: 6:50 PM, Awards Ceremony to follow
Highmark Healthy High 5 Finish Line Festival: 2:00PM – 9:00PM
Blvd of the Allies and Stanwix Street
A four-corner style course with a slight rise in part of the route, the criterium is a NASCAR type race that offers great viewing at all points around the course for the final day of this history-making, six-day journey.
